Saturday, May 23, 2009

Mini 50 Mayfair and 50 Camden celebrate 50 years of tiny

Mini 50 Mayfair and 50 Camden

In case you hadn't heard, Mini is turning 50 years old, and it's throwing a big b-day bash right now called the MINI United Festival at Silverstone in the UK. It being a birthday, presents are of course involved, and Mini is giving its fan base two new models for the 2010 model year. The Mini 50 Mayfair (brown) and 50 Camden (white) aren't really new models, but rather special edition trim levels with unique colors and options. As such, the Mayfair and Camden treatment can be added to any Mini model: standard, S models and diesel-powered Ds as well as convertible and Clubman.

We won't bore you with the long list of aesthetic tweaks particular to the Mayfair and Camden (BMW does that well enough in the press release after the jump), but each of these special editions will come with a grille-mounted "jubilee placard", Mini's highest-end HiFi audio system and the brand's newest infotainment system called "Mission Control."

In true Mini fashion, the names "Mayfair" and "Camden" come from trendy boroughs around London, and at least one of the two designations (Mayfair) has been used before on the original Mini. Though the boroughs have been there for a long time, the Mini 50 Mayfair and 50 Camden will only be around for one model year starting in Septembers, and it appears they will not be available for purchase in the U.S.

0 comments:

Post a Comment